Facebook Streamlines Ad Offering:
Facebook says they plan to “streamline the number of ad units from 27 to fewer than half of that” while mapping all of their ads to “the business objectives marketers care about—be it in-store sales, online conversions, app installs, etc.”
Facebook will eliminate redundant ads. "This includes removing the Questions product for Pages because marketers can simply ask a question in a post and get answers in comments."
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